The McPizza

Apparently McDonald's at one time tried to make a go of pizza. In the late 1980's the chain offered a pizza option called the McPizza. It didn't last and unlike the McRib never made a comeback. The pizza took approximately 10 minutes to cook and wasn't consistent with McDonald's "fast" food service goals. Maybe if they switched to Neapolitan style pizza and made them in 90 seconds it could have worked.

http://en.wikipedia.org/wiki/List_of_McDonald's_products

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